Indulge in a little affordable luxury with our silky soft loungewear, locally made in the heart of Jaipur using vibrant natural dyes. 

These are the perfect presents - infinitely stylish and excellent quality too - thank you for bringing them to life!


They are delightful, even better in real life than on the website, I love them... gifts for 3 lovely daughters.

Sally P.

Every time I slip on my SAPNAs I step into luxury heaven.

Claire B.

I was gifted a beautiful SAPNA Golden Tulsi Robe by the charity 'Something to look forward to'. It has made me feel very special and spoiled, I have worn it every day since receiving it - it's perfect. I just wanted to say how thankful I am, this gift made my day.

'Something to look forward too' supporting people affected by cancer.

Our Story

Sapna means ‘dream’ in Hindi. Our luxury collection of affordable loungewear was dreamed up by Franziska and Alexandra; two friends who live on opposite sides of the world but share a love of travel and adventure which led them to Rajasthan.

Franziska and Alexandra fell in love with the colourful Indian block prints and dreamed of sharing these with friends and family back home. After many cups of chai whilst trialling different cuts and patterns at almost every textile house in Jaipur, following countless photos to trusted friends back home, they finally created their first collection of loungewear featuring one-off prints.

SAPNA THE LABEL brings you everyday affordable luxury, transporting Rajasthan’s kaleidoscope of colours home to you. Our loungewear is locally made in the ‘Pink City,’ using vibrant natural dyes. Our plant based friend, the “faux silk” viscose, feels so silky to touch but is more practical than it’s real counterpart. Want to know why? It can be MACHINE WASHED.

We want your loungewear to be unique so you’ll never be caught out in your pjs. We hand pick every print and only make a handful of each, so stock is limited. That means no one in the home, no one at the corner shop and no one in the pub will be rocking the same fabulous print as you!

Let us know where you’re wearing yours @SAPNA.THE.LABEL

Much love,

Franziska & Alexandra

Shipping, Sizes, Gifts & Refunds


All our SAPNAS are unisex. Designed for style and comfort, our relaxed cut has a drawstring and elastic waist so you can adjust them to fit you.

Please send us an email if you would like some guidance. We’re always happy to help. 



X-Small - UK 8-10 | Chest 40" - Arm 22" - Waist - 28" - Leg 40"

Small - UK 10-12 | Chest 42" - Arm 22" - Waist - 30" - Leg 40"

Medium - UK 12-14 | Chest 44" - Arm 22.5" - Waist - 33" - Leg 41"

Large - UK 14-16 | Chest 46" - Arm 23” - Waist - 36" - Leg 42



Our SAPNAs are shipped with a handwritten note from the UK using recorded delivery so you can track their journey to you. We use standard postage & packing rates which are added to your order on purchasing:

UK (mainland inc. Channel Islands) - £6.50 (1-3 days) 

Europe £15 (3-5 days)

Rest of the World £17 (5 days)

If you would like next day delivery, send us an email and we are very happy to work out the quickest way to get your SAPNAs to you!



We love to give our SAPNAS as gifts, so if you’re buying your SAPNAs for someone else, please let us know as we will hand write your message for you.



Every SAPNA product is handmade from block or screen printed fabric, so they're as unique as the person who wears them. There will be variations between products and differences from the photographs. 

We want you to love your SAPNAs as much as we do, so we have a 14 day no-questions-asked return or refund policy. For Christmas Orders you can return or refund up until the 31st January 2021.

If you have any questions, just get in touch at